The Starfish And The Spider, Part 7: The Hybrid Organisation
Part seven below – a bit shorter today.
Not everything about centralisation is bad. It is sometimes possible to hybridise spider and starfish philosophies in an organisation. There are two main types of hybrid:
1. A Centralised Company that Decentralises the Customer Experience – eBay is built on mutual trust between buyers and sellers – ‘people are basically good’ – but PayPal operates on ‘no trust’. Amazon is centralised, but user reviews are read avidly. Some Christians are understandably nervous about the eBay creed that ‘people are basically good’, and rightly so, but a church will not function without trust. It also needs accountability.
2. A Centralised Company that Decentralises Internal Parts of the Business – e.g., make each section of the company independent and accountable on a profit-and-loss basis or use ‘appreciative inquiry’ to pair people from different parts of the company who share their ideas non-hierarchically. Methodist churches are not independent in this way, except for the schedules. Non-hierarchical sharing is probably something many would like, though, but may generally be resisted by some ministers.
The decentralised sweet spot is the point along the centralised-decentralised continuum that yields the best competitive position. It may change over time. This is a problem of agility for the church, an especially tricky issue for older churches.
Posted on February 11, 2009, in Books, ministry, missional, Religion, Web/Tech and tagged Amazon, decentralisation, eBay, Methodist Church, Ori Brafman, PayPal, Rod Beckstrom. Bookmark the permalink. Leave a comment.