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Subway Restaurants And Missional Christianity

From James Emery White’s Church and Culture blog:

The Subway sandwich chain has surpassed McDonald’s Corporation as the world’s largest restaurant chain in terms of units. At the end of 2010, Subway had 33,749 restaurants worldwide to McDonald’s 32,737.
What is even more impressive is that Subway didn’t open its first international restaurant, where growth has been most explosive for chains such as McDonald’s, Starbucks, Dunkin’ Donuts and Baskin-Robbins, until 1984. But by 2020, Subway expects its number of international restaurants to exceed its domestic ones.
How did they do it?
Subway has opened outlets in non-traditional locations such as an automobile showroom in California, an appliance store in Brazil, a ferry terminal in Seattle, a riverboat in Germany, a zoo in Taiwan, a Goodwill store in South Carolina, a high school in Detroit and a church in Buffalo, New York.
“We’re continually looking at just about any opportunity for someone to buy a sandwich, wherever that might be,” says Don Fertman, Subway’s Chief Development Officer. ”The closer we can get to the customer, the better.”
Or, as it might be for the church. the closer we can get to the non-Christian, the better. I’m not sure what I think of White’s subsequent argument about multi-site churches as the answer, but the missional principle is clear: the onus upon Christians is to go to where are others feel comfortable, rather than concentrating at first on inviting them into our comfort zones.
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Links

Here’s another set of links for your improvement and amusement. Enjoy your weekend.

Is Tide washing powder useless?

Turning the air blue: Clive James muses on the ineffectiveness of profanity.

The Word Magazine Album Atlas plots the locations where famous album sleeves were photographed. It’s the magic of Google Maps.

Jeremy Woolf on five social media trends to look out for.

Starbucks are becoming increasingly Fairtrade-friendly in the UK. Now that’s a miracle!

They must have gone on the music, more than anything else, but In the bleak midwinter has been named best carol by choirmasters. I don’t recognise half the titles in the top ten. Also, BBC News published this story under ‘entertainment’.

The Paperless Christmas Advent calendar is back, and goes live on Advent Sunday (this Sunday, that is) at 10:00 am GMT. Similarly, see the Church of England’s Why Are We Waiting, with daily updates.

Ben Witherington on why it’s not biblical to seek an airtight theological system.

Santa Claus does exist. They said so at church.  Via blogs4god

Links

Here’s another collection of links.

Alan Hirsch quotes D T Niles on planting the Gospel in different cultures.

Heaven help us, an Obama worship song – via ASBO Jesus. Much more fun is the Irish O’Bama song (full video here). More seriously, here is Obama interviewed in 2004 about his faith.

The team at Think Christian ask, What if Starbuck’s used church marketing? You have to see this video. LOL without a doubt.

A thief apologises and makes restitution – it’s headline news.

Oxford researchers list top 10 most annoying phrases. What about other contenders?

How to speed-read. Any other tips?

Finland has rated the ‘Little House on the Prairie’ DVD set adult-only.

Shady dealings by Tesco. Want bread with your music magazine?

Richard Thompson has a different idea of what attracts him to the ladies:

In troubling times, consumers flock to online psychics. A business school professor observes, “You have an illusion then that you can then control the outcome. People want the illusion of control.”

A List Apart has an article on working from home, with tips from readers.

For the geeky among our Jewish friends, a motherboard menorah.

Glitter hit axed from music GCSE: so even before he was a convicted paedophile, they hadn’t noticed the line in the lyric that says, “I’m the man who put the bang in gang”?

It isn’t just Christians who believe the credit crunch is as much about values, trust and integrity as anything else.

Origins – the missional network based on an evangelical theological basis formed by Scot McKnight, Dan Kimball, Erwin McManus, Skye Jethani and others. I’m thinking of signing up.

Man tries to pay bill with picture of spider!

Well, that will do for now. I’ll try to put another list together for next week.