Keeping It In The Family
“Our priorities are that we want to dominate North America first, then South America, then Asia and then Europe.” [Quoted from Adbusters: Journal of the Mental Environment 31 (August/September 2000): 2.]
Set this against the following: in the UK a few years ago Wal-Mart bought the supermarket chain Asda. How is the relationship described? Slogans say that Asda is ‘part of the Wal-Mart family’.
So Wal-Mart is a family bent on world domination. Exactly what kind of family would that be? The Borgias? Or maybe you can suggest a more contemporary example? Over to you …